Nickelodeon Plans Presidential Coverage for Kids Vote

NEW YORK, August 21: This fall Nickelodeon will air
presidential and election-themed content in a lead up to the channel's Kids
Pick the President online vote, which begins October 12.

The network will air new content about the U.S. presidential
campaigns in addition to two half-hour Nick News specials hosted by Emmy
Award-winner Linda Ellerbee. In Tales from the Trail, premiering August 24 at 9 p.m., Nick News follows
kids who are rooting for and actively campaigning for one of the candidates. In
the second special, which premieres in October, Nick News takes kids’ questions
to the presidential candidates and then encourages kids to go online to vote
for the next president.

Lily Collins, Lil’ JJ and Pick Boy, Nickelodeon’s Kids Pick
the President Election Connection Team, will follow the campaign trail by
providing kids with an insider point-of-view at the Democratic and Republican
National Conventions. A series of educational and humorous spots featuring the
Connection Team will be introduced on air and online in conjunction with the
Democratic National Convention on August 25.

This election year's vote follows Nickelodeon's first kids’
primary where kids correctly forecasted Senators John McCain and Barack Obama
as the candidates. Children have correctly chosen the U.S. president four out
of five elections.

“This presidential election has ignited so many young people
to become more involved,” said Marva Smalls, the executive VP of public affairs
for Nickelodeon/MTVN Kids and Family Group. “We want to connect our audiences
to the process—the candidates and issues. Kids—although not legal
voters—don't want to be on the sidelines.”

—By Jackie Stewart