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IHS: Global Ad Market to See Double-Digit Growth in 2017

Global advertising revenue hit $532 billion for 2016, according to new figures from IHS Markit, which predicts that online will overtake TV as an ad medium within the next five years.



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About Kristin Brzoznowski

Kristin Brzoznowski is the executive editor of World Screen. She can be reached at kbrzoznowski@worldscreen.com.

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