Monday, June 18, 2018
Home / Analysis / Zenith Sees Strong Underlying Growth in Global Adspend

Zenith Sees Strong Underlying Growth in Global Adspend

Acceleration in Latin America and Central and Eastern Europe and continued gains in the Asia Pacific will result in healthy growth in global adspend revenues this year, according to new forecasts from Zenith.



The content you are trying to access is only available to members.



About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on mdaswani@worldscreen.com.

ALSO READ

Video Interview with Nordic Entertainment Group’s Jakob Mejlhede

Jakob Mejlhede, executive VP, group head of content for Nordic Entertainment Group (NENT Group), spoke about the strategy for Viaplay originals, the role that U.S. content plays on NENT Group’s channels and platforms, and the appetite for entertainment formats.