VICE to Create Shows Exclusively for Snapchat

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BROOKLYN: VICE Media and Snap Inc. have expanded their relationship to include the development and production of shows exclusively for Snapchat.

The first show under the pact is Hungry Hearts with Action Bronson, a new original series hosted by Action Bronson for Snapchat. Produced by VICELAND, the show will begin airing exclusively on the platform later this year and run for eight episodes.

VICE was a global launch partner for the Snapchat Discover platform, including their French-language launch in 2016.