Blue Ant International has inked a multiplatform agreement with Quebecor Content to provide 4K programming, including Coastal Africa, to Videotron’s Indigo, illico and Club illico platforms.
The deal brings four nature series, Coastal Africa, Attack and Defend, Secrets of Wild Australia and Waterworld Africa, to Videotron customers for a multi-device, immersive 4K experience. The new programming will be available in July. The deal is a first for the Quebec marketplace.
Coastal Africa explores coastal marine life, while Waterworld Africa takes viewers on a journey inland along rivers and waterholes. Scenes of Wild Australia gets up close and personal with the country’s wildlife, and Attack and Defend showcases the tactics used by a range of species in the battle between predator and prey.
“Offering the best content experience to Quebec audiences is at the heart of Quebecor Content’s mission, and Blue Ant’s top-quality 4K documentary series are a great addition to the wide range of programming already enjoyed by Videotron customers on the Indigo, illico and Club illico platforms,” noted Yann Paquet, the VP of acquisitions and international development at Quebecor Content.
“Our clients continue to seek out our stunning library to meet the growing appetites audiences have for premium 4K wildlife and nature content,” said Solange Attwood, the senior VP of Blue Ant International. “As leaders in UHD, our partner-friendly company is committed to investing in new technology and cutting-edge practice to ensure we are delivering the best product possible to our buyers worldwide.”