Wednesday, August 16, 2017
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SPI International/FilmBox Expands Footprint in the Middle East


SPI International/FilmBox has secured a deal to launch six channels from its portfolio on the IPTV platform E-vision in the UAE.

Among the channels coming to E-vision, which is operated by Etisalat, are the movie channel FilmBox and two sports channels, FightBox HD and Fast&FunBox HD. There is also the classic/independent movie channel FilmBox Art House, the documentary channel DocuBox, and FunBox UHD, which presents lifestyle, adventure, travel and performing arts programming in Ultra HD.

Humaid Sahoo, the CEO of E-Vision, commented, “Today’s strategic announcement with SPI International is in line with our long-term strategy to partner with global players bringing the best in content to UAE. Etisalat eLife TV subscribers will be able to access world-class entertainment and content bringing the best quality to customers. E-vision’s partnership with SPI reiterates our commitment to deliver comprehensive content to our client as a pioneer and trusted content aggregator in the region.”

Murat Muratoglu, SPI’s head of distribution for MENA, Turkey, APAC, Russia and CIS, Baltics, Bulgaria and Ex-Yugo, said, “We are excited to bring our channels to E-Vision’s viewers in the Middle East. SPI channels offer top-quality programming spanning from live MMA events, Formula One, amazing wildlife documentaries to award-winning cinema masterpieces and blockbusters. We are glad to strengthen SPI’s collaboration with Etisalat in order to grow our TV brand and develop our business in the Middle East.”

About Sara Alessi

Sara Alessi is the associate editor of World Screen. She can be reached at


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