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About Sara Alessi

Sara Alessi is the associate editor of World Screen. She can be reached at salessi@worldscreen.com.

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Cesar Conde Talks Telemundo Strategy

Cesar Conde, chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises, took part in a NATPE keynote conversation with World Screen’s Anna Carugati, weighing in on storytelling for the U.S. Hispanic audience and revealing the strategies Telemundo has employed to drive ratings gains.