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Toonz Media & Yellow Entertainment Pact for Preschool Series


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Toonz Media Group has inked a co-development, co-production and global distribution agreement for multiple forthcoming animated preschool series developed by Yellow Entertainment.

Under the deal, Greg Page, co-founder of The Wiggles and president of Yellow Entertainment, will serve as executive producer. P. Jayakumar, the CEO of Toonz, and Alec Miller, the VP of creative development at Yellow Entertainment, will produce.

Yellow Entertainment will handle pre-production, including IP creation, scripts and music, while Toonz will lead all other aspects of production. Imira Entertainment, Toonz Media Group’s kids’ and family specialized distribution division, will be responsible for international distribution of the IPs developed and produced as part of the alliance.

Toonz Media Group’s Jayakumar commented, “Partnering with Yellow Entertainment presents Toonz with one of those rare opportunities to collaborate with a like-minded entity to create quality preschool content for the global market. This is an exciting venture we are embarking on together that will surely bring awe-inspiring and enriching content for young audiences worldwide.

I’m ecstatic about the partnership that we have forged with Toonz Media Group, one of the world’s leading animation studios,” said Yellow Entertainment’s Page. “The preschool content that we are developing and producing with Toonz will engage children in a way that connects with children based on child psychology, child development and extensive experience in the industry of preschool entertainment. Be on the lookout for follow-up announcements about the IP very soon!”



About Sara Alessi

Sara Alessi is the associate editor of World Screen. She can be reached at salessi@worldscreen.com.

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