Superights Shores Up Free-TV Deals in LatAm

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Superights has entered into partnerships for several of its kids’ shows with free-TV partners in Colombia, Argentina, Mexico and Brazil.

National public broadcaster Señal Colombia acquired the educational comedy Kika & Bob. In Mexico, Canal Once picked up Story Time! and Will. The Argentinean kids’ channel Paka Paka also scooped up Story Time!, as well as the preschool series Emmy & Gooroo.

In Brazil, meanwhile, TV Escola acquired Will. The network also picked up the investigation comedy Picnic with Cake.

“We are very proud to step up again in the region with these first partnerships with key free-TV broadcasters,” said Safaa Benazzouz, Superights’ sales manager for Latin America. “Latin America is a significant market for us where we have a tailor-made strategy!”