Wednesday, April 26, 2017
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Sesame Street Teams Up with Google Earth


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Sesame Street has partnered with the revamped Google Earth to spotlight 12 strong female Muppets from across the globe on the platform, encouraging kids to learn about the world around them.

The intelligent and curious Muppet girls hail from countries across the world where local versions of Sesame Street are produced, including India, South Africa, Mexico, Germany, Nigeria, Bangladesh, Afghanistan and the U.S. When kids use Google Earth to locate the country where each of the female Muppets come from, they’ll be able to watch a curated selection of videos. The partnership with Google Earth will promote the message that all children are valuable and important, regardless of gender.

“Our Sesame programs put girls’ empowerment center stage,” said Sherrie Westin, the executive VP of global impact and philanthropy at Sesame Workshop. “Our strong female characters are powerful role models for young girls the world over, and we are proud to partner with Google Earth to use this wonderful platform to reach girls everywhere and children around the globe.”



About Sara Alessi

Sara Alessi is the associate editor of World Screen. She can be reached at salessi@worldscreen.com.

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