Rainbow has licensed its new animated preschool show 44 Cats to German commercial broadcaster Super RTL.
Through a combination of music and edutainment, 44 Cats features such themes as diversity, friendship and helpfulness. The CGI series is slated to begin airing on Super RTL in Germany next year.
“We are absolutely thrilled to announce this major broadcast deal with Super RTL, as it has been a major target of ours to partner with them,” said Cristiana Buzzelli, the senior VP of sales and acquisitions at Rainbow. “They have already proven they are a fantastic team to work with, and we are all looking forward to bringing the entertaining adventures of 44 Cats to German children!”
Carsten Göttel, Super RTL’s program director, added: “We especially like the positive energy of 44 Cats and the fact that the series strongly focuses on friendship as an underlying value. Its great sense of humor will work for kids and parents alike and therefore fits perfectly into our co-viewing strategy.”