An introductory video of Krash and Hehe, an upcoming animated co-pro between China and Russia, was shown for the first time during a launch ceremony in Guangzhou, where a children’s choir sang the theme song.
Krash and Hehe is being co-produced by China’s FUN Union and CCTV Animation, and Russia’s Riki Group. Krash is a rabbit from the Russian series KikoRiki, while Hehe is a panda from Chinese culture. The story follows the adventures of toys that come to life at night. The 52×11-minute first season, which is slated for delivery in 2019, is being made in 3D CGI with 2D inserts.
Guests from China and Russia attended the ceremony alongside reps from the State Administration of Press, Publication, Radio, Film and Television of The People’s Republic of China, CCTV, China International Television Corporation, FUN Union and Riki Group. The guests of honor included Liu Yandong, vice premier of the People’s Republic of China, and Olga Golodets, the Russian Federation’s deputy prime minister for social affairs.
Christine Brendle, the CEO of FUN Union, commented: “It’s an incredible honor to finance and lead the development of this project. We’re seeing great signs of its global potential through the support we’re receiving from our partners and government bodies.”
Yandong remarked: “I’m very glad to attend the launch ceremony of one of the most important projects of Sino-Russia Media Exchange Year: the Sino-Russian co-production animation Krash and Hehe. This is the first co-production animation made by China and Russia. It will become a new highlight of the communication of children from both our countries, and it will make children from both countries very happy.”