Monday, February 19, 2018
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Jellyfish Hires Development Head to Lead Original IP


Natalie Llewellyn, a former Platinum Films exec, has been named head of development at Jellyfish Pictures as the company looks to create its own animated properties for kids.

Llewellyn previously spent five years serving as head of global strategy at Platinum Films, where she oversaw the worldwide distribution of such series as Matt Hatter Chronicles and Dream Street. Earlier in her career, she held senior roles at V&S Entertainment and Bentley Productions.

Phil Dobree, the CEO of Jellyfish Pictures, remarked: “2018 is going to see Jellyfish Pictures really focus on the creation of our own IP. We have had great success working in collaboration with other production companies, and now is the time to take the lead. Natalie brings a great pedigree to the team. Her experience as an animation and drama producer and as a programming sales director means she is perfectly placed to help us reach our goals. This appointment signifies how seriously we are taking this side of the business, and I am looking forward to what’s to come out of Jellyfish Pictures in the coming months.”

Llewellyn added: “Jellyfish Pictures is known for its dynamic reputation and being a world-leading VFX and animation studio. The company has a fantastic culture—one that cultivates creativity, passion and new ideas—and I’m thrilled to be part of the team. My aim is to build on its already stellar offering and use my knowledge and expertise to oversee the development, production and international distribution of new animated kids’ properties that will be watched and loved by children all over the world.”

About Joanna Padovano Tong

Joanna Padovano Tong is the managing editor of World Screen. She can be reached at


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