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CBBC’s So Awkward Set for TV Tie-in Scrapbook


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Bonnier Publishing’s Studio Press is releasing a one-off So Awkward television tie-in title this June through an agreement signed with Channel X, which produces the CBBC hit.

So Awkward Scrapbook is a teen lifestyle survival guide “written” by the show’s characters (but actually penned by Julie Bower, series creator, and Anthony MacMurray, series writer). It will include exclusive, never-before-seen content as well as a preview of the fourth season, which is due to debut this summer.

Lisa Edwards, the head of children’s publishing at Kings Road Publishing, said: “We knew that So Awkward was a huge hit among young teens and they would have an appetite to see and read more from their favorite characters. Our scrapbook is not only the perfect way to delve into the girls’ world in even greater detail, but it [also] makes sense as something they would actually create with their friends. We hope it encourages readers to do the same.”

Alan Marke, the managing director at Channel X, added: “We’re proud of everything that has been achieved for So Awkward so far. When the opportunity arose to develop the TV series into a book, we were really excited by the prospect of expanding the brand. Fans of the TV series will now be able to explore the So Awkward world further, with some hilarious insights from their favorite characters. We hope the scrapbook will also introduce a new fan base to the TV series, which is due to return to CBBC this summer for a fourth [season].”



About Joanna Padovano Tong

Joanna Padovano Tong is the managing editor of World Screen. She can be reached at jpadovano@worldscreen.com.

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