Analysis

According to a new survey from BBC Children’s and Education, the majority of parents across the U.K. are concerned about children’s screen time post-pandemic yet acknowledge benefits in creativity and communication.

Advertising spending on children’s content in the U.S. rose by almost 50 percent last year, according to MediaRadar.

Children in the U.K. spend about two hours online in a typical day, 20 minutes more than they spend in front of a TV set, Ofcom says in a new study.

Childwise's Monitor Report 2018 has concluded that the majority of children in the U.K. are now using personal devices more than traditional TV sets to consume video content.

DHX Media and Ipsos have revealed the results from a survey of 2,700 parents in the U.S., U.K. and Canada meant to discover how kids up to the age of 12 consume entertainment content. The survey found that children have embraced mobile on-demand viewing, and that tablets are their preferred screen for consuming content.

According to the Children and Parents: Media Use and Attitudes report from Ofcom, online has overtaken television as the top media pastime for children in the U.K. Internet use is higher than ever, with U.K. kids aged 5 to 15 spending around 15 hours each week online.

PORT WASHINGTON: In the first half of this year, U.S. toy sales were up by 7.5 percent, according to the NPD Group, outpacing last year's growth rates.

LONDON: Sales in the U.K. toy market increased by 5.9 percent last year, according to data released by the British Toy and Hobby Association (BTHA) and The NPD Group at this week's Toy Fair in London.

According to data from The NPD Group, U.S. toy sales rose by 6.7 percent last year compared to 2014, generating $19.4 billion and driven by the success of Star Wars merchandise, among other factors. Out of the 11 major categories, nine saw gains in 2015.

The kids’ programming business has been evolving at a rapid clip, and in 2015, digital continued to be top of mind for children’s content creators, distributors and buyers alike. Broad-targeted, global OTT services like Netflix and Amazon were not only …