Next week in Cannes, Global Agency plans to present a cash prize of €10,000 ($11,750) to the winner of the game In and Out, one of the company’s MIPCOM highlights.
In and Out is an application-based game-show format that can be played by all MIPCOM participants during the first three days of the market. From October 16 to 18, between 9 a.m. and 6 p.m., the game area will be set up next to the entrance of the Riviera Hall. The contestant with the highest score will receive €10,000. The winning ceremony will be held at the game area on October 18 at 6 p.m.
Izzet Pinto, the CEO of Global Agency, stated: “We are inviting all MIPCOM participants to our game area to play and to learn more about the format while also having a chance to win €10,000. I believe we will create a huge buzz with this publicity once again and we will attract a lot of interest to the format. It is the easiest and most fun game to earn money. This is why it is so easy to adapt in each territory; it’s also very simple to play and earn. And the excitement never ends during the show, which makes it so appealing.”