Video Interview with Armoza Formats’ Avi Armoza

Avi Armoza, the founder and CEO of Armoza Formats, talks to TV Formats about delivering broadcasters the type of event TV that they need to attract audiences.

One of the formats that had MIPTV buzzing this year was The Final Four, a music competition from Armoza Formats that begins where most talent shows end: with the selection of the superstar finalists. The series, which quickly notched up deals in markets such as France and Norway, is emblematic of the company’s approach to keeping pace with what’s on trend in the fast-changing media industry—and then giving it a fresh twist.