Tuesday, January 23, 2018
Home / Analysis / Thinkbox: £5.28 Billion Invested in U.K. TV Advertising in 2016

Thinkbox: £5.28 Billion Invested in U.K. TV Advertising in 2016

Television ad revenue in the U.K. totaled £5.28 billion ($6.6 billion) in 2016, with online businesses now the biggest spenders on TV, according to full-year revenue figures provided to Thinkbox by the British commercial broadcasters.



The content you are trying to access is only available to members.



About Kristin Brzoznowski

Kristin Brzoznowski is the executive editor of World Screen. She can be reached at kbrzoznowski@worldscreen.com.

ALSO READ

BT’s Julian Ashworth to Head Group Strategy at ITV

ITV has brought in Julian Ashworth, BT’s global director of policy strategy, to serve as director of group strategy and direct to consumer.