AMC Expands CEE Reach

NEW YORK/BUDAPEST: AMC has reached a deal with Telekom Austria Group to substantially expand its reach in Croatia and Bulgaria.

The deal between AMC Networks International (AMCNI) Central Europe and Telekom Austria Group extends the reach of the pay-TV brand to VIPnet, the second biggest operator in Croatia, and to Mobiltel in Bulgaria.

“We have reached a long-term agreement with Telekom Austria Group that recognizes the value of AMC and its award-winning and high-quality programming,” said Balázs Hajós, AMCNI CE’s regional director of affiliate sales. “We look forward to providing AMC’s acclaimed programming to Telekom Austria Group’s customers, such as the upcoming premiere of Halt and Catch Fire’s third season. We will also provide AMC HD to the group in December 2016 and further extensions of the cooperation will follow in 2017.”

Franz Bader, director of wholesale international sales at Telekom Austria Group, added, “We welcome this agreement with AMC, enabling us to break through Croatian and Bulgarian boundaries and deliver new and high-quality thematic content to a wider CEE region. Telekom Austria Group’s broadcasting services function as a shortcut to the pay-TV world, offering these award-winning shows to a larger audience in our markets.”