Wednesday, February 21, 2018
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New L&M Partners On Board Star Trek: Discovery


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CBS Consumer Products has secured a variety of new licensing partners for CBS All Access’s sci-fi series Star Trek: Discovery, including Hallmark, UD Replicas, Perth Mint and Her Universe.

Among the licensees are Ata-Boy for buttons; Bioworld for bags, hats and apparel; Bye Bye Robot for posters and prints; Crowded Coop for bags and pet accessories; Cufflinks.com for cufflinks and socks; eCell for mobile cases; EMP for apparel and gifts in Germany; and Eugene Textiles for fabrics.

There is also Fascinations with 3D metal models; Gold Bubble with dresses; Hallmark with ornaments; Her Universe with dresses; IGPC with stamps; Insight Editions with journals; Just Funky with drinkware; Katalyst with apparel and gifts in Canada; MIB with flags in Italy; PerfectWorld with Star Trek Online; and The Perth Mint with collectible coins.

Additional licensees are Philcos for T-shirts in Canada; Rittenhouse for trading cards; Rocklove for jewelry; ThinkGeek for apparel and gifts; Titan Merchandising for figures; Trademark for T-shirts in Canada; UD Replicas for functional replica leather gear; and Underboss for sleepwear.

“We have seen a high level of fan demand for Star Trek: Discovery products that have already launched, so we’re excited to bring fans more opportunities to interact with and enjoy the series,” said Veronica Hart, the senior VP of CBS Consumer Products. “These new licensees will add to the franchise’s momentum as audiences continue to follow the adventures of the U.S.S. Discovery.”

Star Trek: Discovery is produced by CBS Television Studios in association with Alex Kurtzman’s Secret Hideout, Bryan Fuller’s Living Dead Guy Productions and Roddenberry Entertainment.



About Joanna Padovano Tong

Joanna Padovano Tong is the managing editor of World Screen. She can be reached at jpadovano@worldscreen.com.

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