MIPCOM Spotlight: Telefe

Telefe’s newest telenovela is Straight to the Heart, which tells the story of Rafael Farías, a boxer who becomes a nurse after losing his wife in a car accident.

Fate brings him to Marcela, a doctor who lost her sight after a violent attack, but later regained her vision thanks to a cornea donation from Rafael’s deceased wife. The novela follows these two people who have suffered as they try to heal their wounds together.

Guillermo Borensztein, the VP of content sales and productions at Telefe, also points to The Cockfighter as a key MIPCOM launch. The series, which has ten hour-long episodes, airs in Latin America on Telefe, TNT and Cablevisión. The story features tales of cockfighting and truck-jacking gangs that harass Buenos Aires.

“We expect that our content will continue to travel in Europe on premium cable channels and digital platforms,” adds Borensztein.