Bell Media Studios and GroupM’s Motion Content Group have joined forces in a strategic development and production partnership to create a slate of original programs for international markets.
Bell Media Studios and Motion Content Group will develop, fund and produce original programming that will include scripted and unscripted content across a wide range of genres. Motion Content Group is GroupM’s new global content investment and rights management company.
“We’re looking forward to working with Motion, a company that has a proven track record of international success,” said Nanci MacLean, the VP and head of Bell Media Studios. “We have a passionate and energetic team at Bell Media and we’re confident that together we will create great content that will work for our business at every level.”
“This partnership shows what’s possible when two established companies, both successful at what they do, take an imaginative approach to building their businesses together,” said Tony Moulsdale, the director of programming for Motion Content Group. “This is a commercial and creative venture which helps meet the demand for premium content—content which we can take in partnership with Bell Media Studios to the international market.”