The SVOD service iflix has expanded its reach to Nepal, where it has entered into a partnership with local telco Ncell.
Ncell will give its customers unlimited access to iflix for a three-month period. During the promotional period, Ncell customers will also have unlimited data from midnight to 5 a.m. exclusively to stream and download shows on iflix. For 4G customers there will be an additional two hours of free data between 5 a.m. and 5 p.m. The telco is also introducing an hourly iflix data pack for NPR 50, allowing customers unlimited viewing for a 60-minute period.
Many movies and TV shows will have Nepalese subtitles at launch, with the aim of full localization in the coming months.
“iflix is passionately focused on fulfilling the entertainment demands of local consumers throughout Nepal,” said Bhawana Ghimire, iflix Nepal country lead. “We are deeply committed to offering them a uniquely personalized and localized service with a vast selection of the world’s best TV shows and movies, to stream or download on any device of their choice. We are thrilled to partner with Ncell, Nepal’s leading mobile network, for our launch here and to bring our world-class service to all Ncell customers throughout the country.”
Ncell corporate services director, Pranay Acharya, added, “We are delighted to partner with a clear market leader like iflix to offer world-class entertainment to our customers. After swiftly expanding 4G services to 19 cities across the country, this partnership with iflix is a testament to our commitment to lead the digital revolution in Nepal, fulfilling growing demand from our subscribers. We can’t wait for Nepal to press play!”
The platform, which caters to emerging markets, is available in 23 territories throughout Asia, the Middle East and Africa.