Jonas Engwall has been tapped by iflix to serve as its head of Asia.
As the founding CEO of RTL CBS Asia Entertainment Network, Engwall spearheaded the launch of two of the company’s channels across 19 Asian markets. He also previously served as VP at RTL Group Asia.
Engwall commented: “The team has done an exceptional job over the last two and half years to establish the company’s leadership position throughout the region. I am thrilled to join iflix as we enter the next stage of growth and transformation, with a focus on innovating the iflix service, drawing from the best of both video on demand and linear television in its evolution as the future of pay TV. I am incredibly excited to be at the forefront of this change and help lead that charge.”
Mark Britt, iflix’s co-founder and group CEO, commented: “This is an incredibly exciting time as iflix continues to consolidate its lead position as the preferred entertainment platform across emerging markets globally. We love Jonas’s reputation in the industry as both a disruptor and innovator. He will be critical to deepening our distribution relationships and continuing to evolve our product through Asia.”
David Goldstein shifts to a new role as non-executive chairman of iflix Asia.
Britt added: “David has been instrumental in establishing our leadership throughout Asia. The combination of his deep telco and media experience, relationships and strategy have been key drivers for our business. I am thrilled to congratulate David on his new role to provide ongoing business development support, advise iflix’s executive team and board, and grow and manage iflix’s key partner relationships.”