PARIS: Roy Price, the VP of Amazon Studios, and Jørgen Madsen Lindemann, the president and CEO of MTG, have been added to the MIPTV roster of Media Mastermind Keynotes.
Both speakers will provide their respective MIPTV audiences with insight into how their companies are creating highly acclaimed content by adapting production in the face of the changing digital landscape. The Media Mastermind Keynotes will both take place on Monday, April 3, during MIPTV.
Price will share insights on making movies and series that customers will not only watch, but deeply care about and how making meaningful and accessible content is ultimately what will drive the future of film and TV. Madsen Lindemann will talk about the implications of trends in the global digital entertainment business for both MTG and the broader entertainment industry.
Laurine Garaude, the director of Reed MIDEM’s Television Division, said: “Content and the ability to adapt storytelling to meet changing consumer demands and practices, is central to the success of the entertainment industry. Jørgen Madsen Lindemann and Roy Price are two of the most knowledgeable executives in the business of content creation in the digital era and sharing their experiences with delegates will be a highlight of MIPTV.”